Synopsis
More than a decade after I gave this speech, at Barcelona's Talking Galleries conference, people still bring it up to me. (One gallerist said she loved it so much that she would tattoo it on her body, which I told her was a terrible idea - even if it was a great compliment.) There's a companion piece to this, published in 2024 for the Visarte magazine, which addresses what artists should be asking themselves.



